Business

Research: AI-Generated Ads Perform Worse Than Human-Made Ones—Even When Customers Can’t Tell Them Apart

<p>AI can lower the cost of producing work that looks acceptable. But a study of 3,000 U.S. consumers shows that it may be...

How They Built a Million-Dollar Franchise Business in 6 Months

Key Takeaways Several years ago, Ken and Sarah Barlow realized their South Carolina city did not have a self-service frozen yogurt business. They started working...

CEOs Need to Stop Bragging About 4 A.M. Alarm Clocks—Here’s Why

A warning from workplace experts suggests early-morning boasts do more than irritate employees—they fuel burnout and set dangerous cultural expectations.

Europe doesn’t need any lessons on growth. On September 16, we’ll be revealing 500 reasons why 

“Europe has been worrying about slowing growth since the start of this century,” Mario Draghi said in 2024. “Various strategies to raise rates...

UBS initiates Liberty Global LiLAC stock with neutral rating

UBS initiates Liberty Global LiLAC stock with neutral rating

Donald Trump’s administration just sided with OpenAI in a key ‘fair use’ case. Here’s what it means for music’s fight with Anthropic and Suno.

The US Government has told a court that AI companies do not break copyright law when they train their models on written work...